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	<title>The Hybrid Blog &#187; Ramblings</title>
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		<title>Why are Japanese automakers better than American?</title>
		<link>http://www.thehybridblog.com/why-are-japanese-automakers-better-than-american/</link>
		<comments>http://www.thehybridblog.com/why-are-japanese-automakers-better-than-american/#comments</comments>
		<pubDate>Tue, 04 Sep 2007 17:33:27 +0000</pubDate>
		<dc:creator>Leroy Brown</dc:creator>
				<category><![CDATA[Ramblings]]></category>

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		<description><![CDATA[The title of this post is inflammatory, though I don&#8217;t intend it to be.&#160; My focus today is on fuel economy, and the methods that different automakers are using to improve it.&#160; Look at companies like Honda and Toyota &#8211; both have proven that hybrid technology, when used properly in an efficient setup, can improve [...]]]></description>
			<content:encoded><![CDATA[<p>The title of this post is inflammatory, though I don&#8217;t intend it to be.&nbsp; My focus today is on fuel economy, and the methods that different automakers are using to improve it.&nbsp; Look at companies like Honda and Toyota &#8211; both have proven that hybrid technology, when used properly in an efficient setup, can improve fuel economy drastically.&nbsp; They both produce compact hybrids that achieve fuel economy in the mid-high 40&#8242;s mpg &#8211; real world.&nbsp; </p>
<p>What does Detroit have to offer?&nbsp; No compact&nbsp;car&nbsp;hybrids at all &#8211; not one.&nbsp; The only hybrid cars they offer are mild hybrids ( GM&#8217;s Saturn Aura Hybrid and Chevy Malibu Hybrid ).&nbsp; These cars barely offer better fuel economy than their gas-only counterparts, and are certainly no match for Japan&#8217;s midsize hybrid offerings.&nbsp; Ford does offer the Escape Hybrid ( and it&#8217;s Mercury Mariner twin ) &#8211; small SUV hybrids that I applaud.&nbsp; They are the most fuel-efficient SUV&#8217;s in America, and excellent vehicles.&nbsp; But nothing, at all, on the car front.&nbsp; There&#8217;s no need to even look over at Chrysler, because they currently have no hybrid offerings.</p>
<p>Most of the Big 2.5&#8242;s focus has been on &#8220;flex-fuel&#8221;, or Ethanol E85 capable vehicles.&nbsp; I&#8217;ve touched on my thoughts about that in my <a href="http://www.houstoncars.org/ethanol-vs-hybrids.php">Ethanol vs Hybrids</a> post, so I won&#8217;t go too in-depth there.&nbsp; There is little to no demand for these vehicles, because they offer no tangible benefit to the consumer &#8211; none.&nbsp; In fact, when used with E85, gas mileage suffers, so there is in fact a penalty for using these vehicles as designed.&nbsp; Not so with a hybrid.</p>
<p>Japanese automakers are better than American automakers because they listen.&nbsp; They listen to what the consumer is saying, and build what the consumer is asking for.&nbsp; I have owned&nbsp; several American cars in my time, but I don&#8217;t know when I&#8217;ll own another.&nbsp; For the first time in a long time, there are two Japanese cars in my driveway ( two Hondas, one of which is a hybrid&nbsp;).&nbsp; Until Detroit starts listening, and builds a car that I want to buy, I&#8217;m not buying American.&nbsp; I hope they wake up before too much longer, before they&#8217;re no longer relevant.</p>
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